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About us

Probably your next
favorite scent


Discover all the fragrances. There is probably your next favorite scent among them.


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Once upon a scent...


Discover the art of perfumery in this beautifully crafted collection with rich notes and stories behind each scent.

Learn about the art of scent creation and the journey of our master perfumers.

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The most beautiful scents in the world cannot be seen or touched, they are felt with the heart.

— Coco Chanel

Meet our scent specialists

Dedicated fragrance artisans driving our success

Tony Fred

Chief Executive Officer

Founder and chief visionary, Tony is the driving force behind our scent brand. He is passionate about crafting unique fragrances that evoke emotions and memories.

Jordan Lee

Chief Fragrance Officer

Mich loves taking on challenges. With his multi-year experience as Chief Scent Curator in the fragrance industry, Mich has helped the company to create captivating scents that resonate with our customers. Mich is among the best minds in olfactory design.

Olivia Carter

Chief Scent Curator

Olivia is a passionate perfumer who truly loves her craft. She mentors aspiring scent creators and nurtures a community of fragrance enthusiasts.

Iris Joe

Chief Scent Officer

Jasmine, with her extensive background in fragrance development, helps us create captivating scents that resonate with our customers. She is committed to elevating our brand and utilizes her expertise to craft unique olfactory experiences.